From pricing to marketing, boost your revenue with AI
You don’t need to work harder – just smarter. Smartness automates your online operations to increase revenue and direct bookings with less effort.
Use cases
Stay booked and streamline ops with Smartness
With Smartness you automate all the essential activities you need to grow and manage them from a single platform.
Automated email generation
Increase direct bookings and occupancy with customized, ready-to-send newsletters and sales offers.
Put your data to work
Analyze guest habits, identify local events, and low occupancy periods.
Send tailored messages
Create newsletters by suggesting content, recipients, and the best time to send.
Reduce OTA commissions
Email campaigns drive direct bookings and reduce OTA commissions by up to 20%.
The benefits
Smartness offers a wide range of benefits
Here are the key results hoteliers and property managers who already use Smartness enjoy.
+30%
Average revenue
Maximize your property's revenue with our data-driven AI pricing calculator.
-20%
OTA commissions
Reduce acquisition costs and increase direct bookings with AI-generated email marketing campaigns.
30min
per week
Use Smartpricing for just 30 minutes per week to streamline management and automate operations.
Calculate your ROI with Smartness
Want to see how Smartness can pay off for you? Use this calculator to find out the potential return on investment (ROI) you could get.
Based on the ROI of +4,000 customers
Calculated using your specific data
Free with instant results
The Smartness Revolution
Discover how Smartness will transform the way you work
Non-integrated tools
You use different software for each task–or none at all, and waste hours searching for answers.
100% manual management
You manage everything by hand or with software not fit for purpose: you work non-stop, but it's never enough.
High dependence on OTAs
You are attracting bookings, but not converting them into loyal guests and still pay thousands in commissions.
Lack of vision
You are too busy to regularly analyze the market and act on trends that could make you more money.
Unified platform
All the software you need is already integrated into one platform, complete with technical support.
Automated operations
Smartness automates pricing, marketing, market analysis, and guest support, giving you time for everything else.
Reduce OTAs commissions
AI suggests tailored email marketing campaigns to increase loyalty and reduce your reliance on OTAs.
Strategic vision
Smartness helps you monitor data and market professionally to take advantage of every revenue opportunity.
Success stories
Check out our success stories
Find out how Smartness is already transforming the accomodation industry to see what results we can deliver for you.
Integrations
Smartness integrates with your favorite software
The Smartness platform integrates with the best software solutions on the market, making it simple to use with your existing technologies.
Free downloads
Never stop learning with our free resources
Here you will find guides, checklists and Excel sheets to download and use immediately to grow your business, one step at a time.
How to calculate your hotel costs
A ready-to-use Excel file that allows you to work out your property's costs.
51 steps to optimize your listing on Booking
The essential checklist for increasing bookings on the world's most popular portal.
Upselling kit: how to sell extra services at all stages of the stay
The guides with the most effective techniques to present your offer to guests and increase sales
Blog
Read the best industry insights, handpicked for you
From revenue management to personalized marketing, here you will find the latest trends and proven tips to keep you ahead of the competition.
How to calculate the cost of a hotel room (guide + Excel sheet)
How much does it cost you to put a room up for sale? How do you calculate fixed costs and variable costs? It's all explained in this article (and we also provide you with an Excel sheet to calculate costs)
Monitoring hotel competitors: How to analyze prices and occupancy
Find out what risks to avoid and how to create a truly competitive pricing strategy.
Does your hotel need a loyalty program? Here's how to tell!
Loyalty and cutting out the middleman, but not only that. Discover all the benefits of loyalty programs!
Try a live demo of Smartness!
Want to see what Smartness can do for your property? Get your demo now. It's free with no obligation. You'll be amazed–guaranteed!
Customized Demo
Online, in 30 minutes
No obligation
Customer Support
+39 0461 156 0049
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